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Authority Read · Eric Moore

You know the work. I build the part people pay for.

Assessments, checkout and scheduling, client intake, voice agents, and the site around them. Built for consultants, educators and founders. Fixed price, from $3,500, scoped to go live in about 30 days.

Book a 30-minute call See what I've built

You talk to the person who builds it. Half to start, half at launch.

  1. 01Where it breaks
  2. 02The plan
  3. 03The build

Who it's for

Which one are you?

A brass ring at the center of gold orbits, with lines of light running from the ring out to the spheres around it

Consultants and educators

People want your help. Can they buy it without emailing you first?

If not, every sale costs you a round of emails, and some people never send the first one. I build the missing step: a clear offer, checkout, scheduling, intake and follow-up.

Ask Ms. Ivey: parents now choose a package, pay and book on Betty Ivey's site. Before, her services page had no prices and no way to pay.

See the Ask Ms. Ivey build
The same brass ring and orbits, with one line of light running out across rows of grey spheres and turning a few of them gold

Founders building a product

Your product works in a deck. I'll make it work in a browser.

Until a customer can use it, you can't sell it or learn from it. I build the first version of the part you're stuck on: a scored assessment, a paid report, an AI feature with guardrails, or a voice agent.

DecideNorth: couples take a scored assessment, invite their partner and see their results together. Voice agent: tested on 43 scenarios, emergencies and jailbreak attempts included, before launch.

See the builds

Three steps

How it works.

  1. 01 · ReadA 30-minute call. You tell me what's stuck. I tell you what I'd build first, or that you don't need a build.
  2. 02 · ClarifyA fixed scope and price, in writing. Half to start.
  3. 03 · Build and ProveI build it, launch it, and stay 30 days to fix anything that misbehaves. You own the code, the accounts and the content. After that, you can keep me on month to month.

Want the plan before you commit? I write up where your buyers get stuck and what I'd build first: $750, credited in full if you go ahead.

Pricing

Priced by what gets built.

  1. 01 · Plan

    Written plan

    Where your buyers get stuck and what I'd build first.

    $750

    Credited in full to any build

  2. 02 · Path

    Path build

    One missing step: checkout, scheduling, intake or follow-up.

    From $3,500

    About 30 days

  3. 03 · Product

    Product build

    A working assessment, paid report, AI feature or voice agent.

    From $6,500

    About six weeks

Book a 30-minute call

Live builds

Selected work.

  • 01 · Packages, checkout, booking, delivery

    Ask Ms. Ivey

    Live, named client

    Parents can now choose one of parent educator Betty Ivey's three packages, pay and book on her site, and get what they bought once they've paid.

    Site
    A site she owns
    Offer
    3 packages + a quiz
    Delivery
    Checked every 15 min
    What I built

    Her old services page had no prices and no way to pay. I built the packages, a quiz that suggests a next step, checkout, private scheduling, and an automatic check that paid access went out.

    Enter the case
  • 02 · Assessment product with checkout and PDF report

    DecideNorth

    Live. Checkout opens after the owner's legal review.

    Couples can now take a research-informed readiness assessment with explainable scoring, invite their partner, and see their results together.

    Scoring
    8 dimensions
    Flow
    Quiz, invite, report
    AI
    Limited to one place
    What I built

    The owner's first design felt cold for a decision this personal, so I rebuilt it to feel warm and safe enough to begin. I also built the owner's revenue model: $7,110 per 1,000 starts at the $79 price, if 60% finish and 15% buy.

    Enter the case
  • 03 · First website, safe contact form

    Peace From Pieces

    Live, named client

    Jean-Ann Moses, LMHC, LPC, had only directory profiles. Now she has jeanannmoses.com, with a page for each concern that brings people in and a contact form that feels safe.

    Service pages
    4 one per concern
    Intake
    Scheduling only
    Launch
    Her own domain
    What I built

    Pages for individual therapy, grief, couples, and trauma and EMDR. One contact page holds the consultation request and crisis resources, and its form asks only what scheduling needs.

    Enter the case
  • 04 · Safety reviews scored by three AI models and a rules engine

    CompanionWise

    Client engagement

    Readers can now compare AI companion apps by safety, privacy and fit, with reviews, side-by-side comparisons and a quiz.

    Published
    200 pages July 2026
    Built
    Scoring, quiz, compare
    My role
    Led strategy and build
    What I built

    The advice in this category was scattered threads and thin affiliate pages. I led the safety scoring, reviews, comparisons, quiz, and the checks each page passes before going live.

    Enter the case
  • 05 · After-hours calls with emergency escalation

    Voice receptionist

    Demo for an example HVAC business.

    After-hours callers get an answer, and emergencies get escalated. I tested the agent against 43 scenarios, jailbreak attempts included, before launch.

    Test suite
    43 scenarios
    Covers
    Emer­gencies, jailbreaks
    Try it
    Live demo
    Try the live demo
  • 06 · Clinician site rebuild

    The Healing Journey

    Live, named client

    The practice now shows what it treats, with one safe next step: a free fifteen-minute consultation.

    Bookings
    +15%
    Session rates
    +20%
    Source
    Reported by the practice
    What I built

    I replaced the old WordPress site and built local pages for the care people search for: EMDR, trauma, anxiety, grief, couples and more.

    Enter the case

All work

About

I'm Eric Moore.

Before I built, I sold: two years as a Salesforce account executive to financial-services firms, after a decade in operations and business development. So I build what gets bought. Air Force veteran. I build with Claude Code, and I keep AI on the parts where a wrong answer can't hurt a customer.

Full work history

Tell me what's stuck.

Builds start at $3,500. No retainer required.

I reply within one business day.